allweatherhaulage

Well, without wanting to sound too ' consultant-ish ', if such a word exists, design activity connects a business to it's customers. Imagine three circles - like the Audi badge minus one, if you will. The furthest left encompasses what the business does, how it does it and what it's aims and aspirations are. The furthest right corrals the customers, the one in the middle, connecting them, delivering results and influenced by both is design. The process of managing that happen in a timely, predictable and cost effective way is design management. I am reminded of an old client from the mid 90's who came from Finland. He reckoned that consultant was Finnish for w*nker, having read that last paragraph, I think he might have had a semblance of a point......

...currently saving my pennies for one of these... Alfa Brera S

Well, primarily it's because of the late Douglas Adams . Author of The Hitchhikers Guide to the Galaxy (a trilogy in four parts) and other great books, he was responsible for the creation of McKenna's All-Weather Haulage in the fourth part of the trilogy, So Long, and Thanks for All the Fish. For those of you who've not yet read it, Rob McKenna is a long distance truck driver on whom it is always raining. He can describe, name and identify a variety of types of rain, drizzle, smurgh and because of the continual rain he is always 'a miserable b*st*rd'. Unbeknownst to him, he is actually a raingod and the rain clouds are following him (and worshipping) him wherever he goes. Am I a miserable b*st*rd? Is that why the blog is so named? Or, a long distance truck driver? Or, perhaps a raingod - it certainly feels so sometimes but no. It's because I wanted a blog that allowed me to post on a variety of topics around a common theme - that theme being getting from  A to ...